🇲🇾Built for Malaysian SMEs

Your AI marketing team.
Set up once. They handle the rest.

WayangAI gives every Malaysian SME 5 named AI agents who plan, write, render, and schedule your marketing — across WhatsApp, email, IG, TikTok, LinkedIn — while you sleep. You approve. They ship. PDPA-compliant by design.

[A]

The problem: a 12-person marketing team for a 12-person business.

The old model is broken. The new tools are half-baked. Here's where WayangAI sits.

❌

Without AI team

Hire 12 marketing staff. RM 30k+/month payroll. 6 months ramp-up. Brand voice drifts.

⚖️

Today's AI tools

Buffer / Hootsuite generate text. You still write prompts, schedule manually, approve case by case.

✅

WayangAI

Set brand kit once. AI plans your week overnight. You glance + approve in 5 min/day. 2 humans is the team.

[B]

The vision: 2 people + 5 AI agents.

A decade ago, a world-class marketing operation required a dozen specialists. WayangAI collapses that into two humans — you and one hire — backed by five named AI agents who work every day, across every channel, without a salary review. The AI writes, designs, edits, schedules, analyses, and flags compliance issues. You approve. That's the whole model.

Before

DesignerCopywriterStrategistMedia buyerCommunity managerVideo editorAnalystProducerAccount execTranslatorComplianceOps

12 people · RM 30k+/month

After

You+ 1 hire

Sara · Video producerYusra · Video editorAdam · Designer + writerMei · SchedulerFaiz · Strategist

2 humans · 5 AI agents · monthly SaaS

[C]

Your 5 AI agents.

Not generic chatbots. Named specialists with distinct responsibilities who hold each other accountable.

Sara· Video producer

Renders TikTok / Reels / WhatsApp Status from your brand kit. Hook + b-roll + captions in one pass.

Yusra· Video editor

Writes the shot list, takes your phone-shot clips, and assembles them into TikTok / Reels / Shorts. Adds captions, B-roll, music — you only shoot, she edits.

Adam· Designer + copywriter

Posters, IG carousels, landing-page heros, KKM-compliant labels — plus AI site editor for your web presence and B2B cold-open copy that gets replies.

Mei· Scheduler

Decides when each piece publishes. Reads your audience timezone + best-times + festival calendar.

Faiz· Strategist & analyst

Monday-morning report. Plans next week's promo bundle. Writes B2B sales outreach sequences. Knows when Hari Raya is.

[D]

How it works. 3 steps.

Getting started is simpler than hiring one person.

Set up your brand once

Tell WayangAI your colors, voice samples, channels, certs (JAKIM, KKM, HRDF). Adam and Sara read your brand kit before producing anything.

Your team works on autopilot

Faiz reads your analytics + competitors + festival calendar. Sara renders. Yusra edits your clips. Adam designs + writes. Mei schedules. Continuously.

You approve in 5 minutes a day

Open Today's queue. Glance at the next 24h. Click Approve (or Approve all). Done.

[E]

Set your brand once.

Your brand kit is the single source of truth every AI agent reads before producing anything. Fill it in once during onboarding. Edit anytime. The agents pick up changes immediately — no re-training, no re-briefing.

Voice samples

Paste 3–5 examples of your brand writing. Defines tone, formality, language.

Banned words + required phrases

What you never say. What every message must include (e.g. your cert number).

Active channels

WhatsApp, email, IG, TikTok, LinkedIn, Xiaohongshu — select what you publish on.

Certifications

JAKIM halal cert, KKM/NPRA notification, HRDF code, MyCert — stored and auto-linked in copy.

Colors + fonts

Primary / accent / neutral hex. Heading and body font. Every generated asset respects them.

AI connections

Optional: ElevenLabs for voice, Runway Gen-3 for video, ESRGAN for image upscale. Opt-in per feature.

[F]

Today's queue — the daily flow.

The home dashboard is not a list of tasks for you — it's a list of tasks the AI has already completed, waiting for your sign-off. Open it in the morning. Approve what looks good. Edit the one that doesn't. Dismiss anything you want to skip. Done in under 5 minutes.

Approve / Approve all

One click ships a single item. One more click ships the entire day's queue. The agents handle the rest.

Edit before approving

Every card opens a full composer. Change a word, swap an image, adjust the caption — then approve.

Quick start checklist

On first login, a 5-step checklist guides you through brand kit → first channel → first post.

Autopilot ticker

A live ticker shows what the agents are generating right now. Transparency without micromanagement.

[G]

Content Studio — one brief, every channel.

Write one content brief — product name, key message, promotion details — and the Content Studio fans it out into channel-specific formats automatically. IG carousel, TikTok script, WhatsApp broadcast body, email newsletter intro, GBP update — all adapted for each platform's style and character limits.

IG carousels + captions

Adam designs slide layouts. Sara adds hooks. Mei schedules for peak reach.

TikTok / Reels scripts

Yusra writes the shot list. You shoot. She edits. 30–60 sec, subtitled.

WhatsApp broadcast bodies

STOP/BERHENTI gated. Segmented. Drip-ready. Template-approved.

Email newsletter intros

Matched to your brand voice. Sequences auto-advance based on open rate.

Google Business Profile updates

Offers, events, news posts — tied to your festival calendar.

Blog / SEO articles

4–8 per month. Faiz picks topics from search-trend data + competitor gaps.

[H]

Campaign Builder — festive + state-aware.

Faiz reads the Malaysian festival and public holiday calendar — federal and state-specific — and proposes campaign bundles ahead of time. You pick the moments that matter to your brand, tweak the angle, and launch. No spreadsheet required.

Hari Raya Aidilfitri

Pre-order campaigns auto-end 5 days before the 1st — so delivery clears before balik kampung.

Chinese New Year + Deepavali

Bilingual creative variants. Faiz knows which audience segment gets which language.

Merdeka + Malaysia Day

Scarcity bundles, limited-edition drops, patriotic brand moments. Ready 3 weeks ahead.

Teacher's Day / Mother's Day / more

Gift-focused campaigns, discount codes, countdown timers — auto-built from your product list.

State royal birthdays

Selangor (11 Dec), Sarawak Day (22 Jul), Pesta Kaamatan (30–31 May) — shown for your location.

Drop cadence campaigns

For thrift / streetwear / limited drops: scarcity copy, countdown, WA blast queue, waitlist drip.

[I]

People — one human, every channel.

Your customer exists across WhatsApp, email, IG DMs, and your website chat — simultaneously. People is your unified contact list: one record per human, every channel subscription visible in one row. Like a Mailchimp Audience, but across all your channels and PDPA-compliant by default.

Unified contact records

One Wendy, three subscriptions. Email + WhatsApp + IG DM merged by phone number or email.

Per-channel consent log

PDPA 2024 s.6 — every opt-in and opt-out timestamped and auditable. Required for enterprise.

Segments + tags

Auto-segment by purchase history, location, product interest, consent status, and engagement tier.

Cross-channel import

Import from Mailchimp, CSV, or sync from your existing WhatsApp contact list during onboarding.

[J]

Multi-product portfolio.

If you run more than one product — a SaaS, a book, a consulting arm, a physical product — the portfolio hub manages all of them under one WayangAI account. Each product has its own channels, pricing tiers, monthly revenue tracking, and cross-sell map. Automatically unlocks when you have 4 or more distinct products.

Per-product channel mix

Product A goes on LinkedIn. Product B goes on TikTok. Channels are independent.

Per-product pricing tiers

Track MRR, annual plans, and one-time revenue per product separately.

Cross-sell map

Faiz identifies which customer of Product A is most likely to buy Product B.

Portfolio-level analytics

Aggregate view: total MRR, channel mix, top-performing product this month.

Gated at 4+ products

Unlocks automatically. No separate plan required.

Per-product brand kit

Each product can have its own voice, colors, and compliance settings.

[K]

Events — microsites + tickets + chatbot + sponsors.

Run a workshop, conference, pop-up, or product launch? The events platform gives each event its own microsite, registration page, ticketing, a per-event chatbot that answers attendee questions, and a sponsor pipeline. All connected to your People CRM for follow-up sequences afterward.

Per-event microsite

Adam builds the event page in minutes. Agenda, speakers, venue, registration — all editable.

Ticketing + registration

Free or paid tickets. QR code check-in. Waitlist management. Syncs to People CRM.

Per-event chatbot

Sara trains a chatbot on your event agenda. Attendees ask questions on WA or the site — it answers.

Sponsor pipeline

Track sponsor conversations Lead → Confirmed → Invoiced. Faiz drafts the sponsor deck copy.

Post-event sequences

Thank-you email, recording link, next-event early bird — all pre-built and auto-triggered.

Event analytics

Registration rate, ticket revenue, chatbot resolution rate, post-event email open rate.

[L]

Sites — AI edits, you approve, you deploy.

Your website shouldn't require a developer every time copy changes. The Sites platform gives you a phone-preview block editor, an AI chat interface that accepts instructions in plain English, and a single-pending-commit model — one proposed change visible at a time, approved by you before it goes live.

Phone-preview editor

See every block exactly how it looks on mobile. Drag, reorder, swap — no code.

AI chat editor (Adam)

Type "update the hero copy to mention our Raya promo" — Adam drafts it, you approve.

SEO editor

Meta title, description, OG image, structured data — Adam handles it, Faiz checks keyword fit.

Page analytics

Pageviews, scroll depth, top landing pages, conversion rate — all in the Sites dashboard.

Deploy history + rollback

Every published version saved. Roll back to yesterday's site in one click if something breaks.

Multi-site hub

Manage your main site, event microsites, and landing pages from one panel.

[M]

B2B sales pipeline.

Marketing gets people in the door. Sales closes them. The pipeline kanban tracks every B2B deal from first LinkedIn DM to signed contract — with Faiz writing the outreach sequences and flagging deals that have gone quiet for too long.

Lead → Demo → Trial → Paid kanban

Drag deals across stages. Per-deal activity log. One view of the entire pipeline.

Weighted revenue forecast

Probability × deal size. Real-time forecast so you know what this month closes at.

AI suggestions for stuck deals

Faiz notices a deal hasn't moved in 14 days and suggests a personalised follow-up message.

B2B outreach sequences

Faiz writes cold-open copy, follow-ups, proposal summaries — tailored to each prospect's company.

[N]

WhatsApp — broadcasts + drips + consent.

WhatsApp is the highest-open-rate channel in Malaysia. It's also the highest-risk for PDPA violations. Every broadcast runs through a compliance gate before the Send button activates — and every contact has a per-message consent ledger you can open at any time.

Broadcast composer

Segment your audience, write (or let Adam draft) the message, preview on mobile, approve.

STOP / BERHENTI gate (PDPA 2024)

The Send button is disabled until the opt-out keyword appears in the message body. Not optional.

Drip sequences

Post-purchase follow-up, win-back, event reminders — automated flows that run without your input.

Template approval queue

360dialog templates require WhatsApp approval. We manage the submission and approval loop.

Per-contact consent ledger

Every contact card shows their opt-in source, date, channel, and opt-out history. Auditable.

Delivery + read-rate analytics

Delivered, read, replied, opted-out — per campaign, per segment, per message.

[O]

Email — Mailchimp-style sequences.

WayangAI replaces your Mailchimp subscription. Adam drafts the newsletters. Faiz decides the send cadence based on open rates. Sequences run automatically — onboarding flows, re-engagement campaigns, product launch drips — without you touching a single trigger setting.

Newsletter composer

Draft ready when you open it. Built from your content brief + brand voice. Edit once, approve, send.

Automated sequences

Welcome series, post-purchase, abandoned cart, win-back — all pre-built for your business type.

Audience segments

Filter by purchase history, engagement tier, location, or consent status. Send to the right subset.

Sent campaign archive

Full history of every campaign: open rate, click rate, unsubscribes, revenue attributed.

[P]

CTWA — Meta ads that DM you.

Click-to-WhatsApp ads are the fastest-growing ad format in Malaysia. A customer sees your Facebook or Instagram ad, taps it, and lands directly in your WhatsApp inbox — no landing page, no form, no friction. The CTWA composer builds the ad, generates creative variants, and tracks the full funnel from ad click to WhatsApp conversation to sale.

Ad composer + creative variants

Adam builds 3–5 creative variants per campaign. Mei picks the best one to go live first.

Direct-to-WhatsApp flow

Ad tap → WA opens → Sara greets the lead automatically with a qualifying question sequence.

Full-funnel tracking

Ad spend → clicks → WA conversations → leads → sales. One dashboard, no spreadsheet bridging.

Retargeting audiences

Automatically build retargeting audiences from customers who clicked but didn't convert.

[Q]

Cross-channel inbox.

Every inbound message — WhatsApp, Instagram DM, Facebook Messenger, website chat — arrives in one unified conversation list. Sara handles common queries automatically. Faiz escalates high-value leads to you with a suggested reply. You only see the conversations that actually need your attention.

Unified conversation list

WA, IG DM, FB Messenger, web chat — all in one inbox, sorted by last activity.

Sara auto-responds

FAQ replies, product info, pricing questions, order status — resolved without you opening the app.

Faiz escalates to you

High-value leads, complaints, or complex queries get flagged with a suggested reply already drafted.

Full conversation history

Every message, across every channel, in chronological order. No context lost between platforms.

[R]

Yusra writes the script. You shoot. She edits.

The hybrid video studio combines AI scripting with human footage. You don't need a production crew — you need a phone and 20 minutes. Yusra writes the shot list, you record your clips, you upload them, and she assembles the final video with captions, B-roll, music, and subtitles ready for each platform.

Brief

Tell Yusra the product, the angle, the CTA. She writes a shot list and script in under 2 minutes.

Capture

Record your clips on your phone. Yusra's shot list tells you exactly what to film and for how long.

Assembly

Upload your clips. Yusra cuts them, adds captions, B-roll inserts, music, and intro/outro.

Output

Four formats ready: TikTok (9:16) · Reels (9:16) · Shorts (9:16) · Square (1:1 for IG feed).

Sara also produces fully AI-rendered short-form video from your brand kit alone — no filming required. Two video modes, one team.

[S]

Competitor watch.

Mei tracks your top competitors every week. You don't have to stalk their Instagram manually. Every Monday, Faiz's report includes a competitor digest — what they posted, how it performed, and what content gap you can fill this week.

Weekly digest from Mei

Auto-pulled competitor post data: top-performing content, posting frequency, engagement rate.

Posting cadence comparison

See how often they post per channel vs. how often you do. Spot the gap.

Analytics — and a weekly report you'll actually read.

Faiz auto-drafts your Monday report. No spreadsheet, no dashboard-digging. It lands in your inbox with sparklines, trend chips, top questions from your audience last week, and a prioritized list of what to focus on this week. The analytics dashboard has the full detail when you want to go deeper.

Funnel analytics

Impressions → clicks → leads → sales. Per channel, per campaign, per product.

Heatmap + scroll depth

Which sections of your landing page people read vs. skip. Sites platform integrated.

Compliance, before we publish anything.

Every AI output passes through a compliance gate before it reaches your approval queue. These are not optional warnings — they are hard stops. The AI team will not ship content that fails a compliance check, full stop.

PDPA 2024 — opt-out enforcement

Every WhatsApp broadcast must contain STOP / BERHENTI. The Send button stays disabled until the keyword is present. Consent ledger tracks every contact's opt-in history.

JAKIM halal — cert gating (MS1500:2019)

Any content claiming halal status requires a cert number on file (format: MY-23-09-00045-12203). No cert, no claim published.

KKM / NPRA — cosmetic notification

Skincare and personal-care copy is screened against the NPRA restricted-ingredient list. Notification format: NOT YYMMDDXXXXK (13 chars, trailing K).

Companies Act 2016 — not a cosec

The SSM registration flow carries a non-removable disclaimer: WayangAI is not a registered company secretary under Companies Act 2016 s.241.

MDTCA — ad substantiation

All Meta / Google ads include source attribution before publish. Claims like 'clinically proven' require a linked citation.

PDPA s.129 — cross-border disclosure

Every external vendor call (ElevenLabs, Runway, Anthropic) is logged in the audit trail. Disclosed in Privacy Policy and Data Processing Agreement.

[V]

Your data stays in Malaysia.

No marketing AI tool built for Western SMBs understands what shipping a WhatsApp blast at the wrong time costs you under PDPA s.129. WayangAI does.

PDPA opt-out enforced

Every WhatsApp template must contain STOP / BERHENTI. Auto-rejected otherwise.

Halal claim guard (JAKIM)

Cosmetic/F&B copy referencing halal status must have a cert number on file.

KKM cosmetic notification

Skincare/personal-care claims auto-flag against NPRA-restricted ingredient list.

MDTCA paid-ad substantiation

All Meta / Google ads carry source attribution before publish.

Cross-border disclosure

PDPA s.129 audit log: every external vendor call (ElevenLabs, etc.) recorded.

🏢 Appliance deployment: 100% on-premises. No customer data ever crosses your firewall.

[W]

AI providers — local first, cloud only if you want.

By default, all inference runs locally — Ollama for language, llama.cpp for offline models, Whisper for transcription, Coqui for text-to-speech. Your data never leaves your machine. If you want vendor-quality output for specific features, opt in per feature. No vendor lock-in.

Default — local, on-device

✓Ollama — local language model inference
✓llama.cpp — offline GGUF models
✓Whisper — local audio transcription
✓Coqui TTS — local text-to-speech

Optional upgrades — opt-in per feature

+ElevenLabs — studio-quality voice synthesis
+Runway Gen-3 — AI video generation (Sara)
+Anthropic Claude — translation + long-form copy
+ESRGAN — AI image upscaling for print-ready assets

[X]

Two ways to deploy.

Pick what fits your data-residency requirements.

Recommended for most

WayangAI Cloud

Monthly SaaS. Multi-tenant on our shared GPU cluster in Klang Valley.

✓Quickest start — live in days
✓Best for solo SMEs and Sdn Bhd up to ~50 staff
✓No hardware. No IT. Just open the dashboard

Data-resident · for regulated workloads

On-Prem Appliance

One-time hardware (RTX 5090 box, 64 GB RAM, 4 TB NVMe) + bundled SaaS.

✓Inference runs on YOUR premises. Customer data never leaves the building
✓Best for: regulated industries (healthcare, legal, hospitality chains)
✓Deploy: 4–6 weeks

[Y]

Proof + roadmap.

Five personas you can demo right now. The MDEC grant that offsets your onboarding. Two moats no competitor has. The risks we name before you ask. And where we ship next.

Y.2 — Reclaim up to 50% under MDEC SME Digital Grant

Eligible Sdn Bhd up to 200 staff. We're an MDEC-certified vendor (in progress). We handle the application paperwork.

✓50% reimbursement up to RM 5,000 of onboarding / setup costs
✓Disbursed ~4–8 weeks post-onboarding
✓Applies to SaaS + Appliance deployments
✓We handle the application paperwork
✓Bonus: HRDF SBL-Khas claimable for staff training included in onboarding

Line itemAmount

Setup + onboardingRM 10,000

MDEC reimbursement (max)−RM 5,000

Net cost to youRM 5,000

First-month SaaSRM 499

Total month 1 out-of-pocketRM 5,499

Indicative. MDEC eligibility and reimbursement amounts subject to MDEC approval and budget availability.

Y.3 — Two things no marketing AI competitor has

Not features. Structural advantages.

“Approve all”

Generated a week of content. One click ships the batch. Buffer, Hootsuite, Jasper, Apaya all require per-item approval. We don't.

“Why now” rationale per card

Every AI suggestion explains its reasoning. “Raya is 33 days away — pre-order posts perform 3× better now.” Linear does this for project mgmt. We do it for marketing. No one else does.

Y.4 — What could go wrong, and how we handle it

We name our unknowns before you ask.

HIGHModel drift / brand-voice slip

Mitigation: Brand kit + voice samples + banned-words gate runs on every output. Wei Lin's "tranexamic acid" gets auto-flagged before any human sees it.

MEDCompliance gap (new regulator action)

Mitigation: We monitor MCMC / PDPA / KKM / MDTCA updates monthly. Rule changes ship to the gate within 14 days. Audit log shows when each rule went live.

MEDChannel API downtime (Meta / TikTok / WhatsApp)

Mitigation: Multi-region fallback for Cloud. Local queue on Appliance. No content loss. Auto-retry with backoff. Status page public.

HIGHClient churn from off-brand output in month 1

Mitigation: 90-day satisfaction guarantee. If your first month's content doesn't land, full refund of onboarding.

LOWVendor lock-in concern

Mitigation: Appliance customers own the hardware AND their own data. Migration export available. Brand kit + content history portable.

Y.5 — What's shipping next

We ship every fortnight. Here's the public roadmap.

NOW

·WhatsApp + Email + IG + TikTok + LinkedIn channels
·5 named AI agents (Sara · Yusra · Adam · Mei · Faiz)
·Approve-first across all surfaces
·Multi-channel CRM (People)
·Autopilot continuous content generation
·PDPA / JAKIM / KKM compliance gates
·Events platform (registration + ticketing + follow-up)
·Sites platform + AI page editor
·Hybrid video studio (Sara produces · Yusra edits your clips)
·Multi-product portfolio hub
·B2B sales pipeline kanban
·5th persona: George Lee (Favekad · multi-product SaaS founder)
·⌘K command palette

Q3 2026

·Multi-tenant SaaS billing (Stripe MY + Curlec)
·Tamil + Cantonese language support
·A/B testing on WhatsApp broadcasts
·Real Mailchimp / Customer.io / Beehiiv connectors
·Microsoft Teams + Google Chat support

Q4 2026

·Real-time AI publishing (live channel push — not just approval queue)
·Voice cloning per tenant (with legal review)
·Multi-tenant operator console (for agencies running 5+ clients)
·API for external triggers (Zapier, n8n, webhooks)
·HRDF / MDEC grant application automation

2027

·Multi-brand portfolio billing (one invoice, N brands)
·White-label / reseller console (other MY agencies license WayangAI)
·Marketplace for industry-specific brand kits
·Dedicated 5090 appliance with HA failover

[Z]

The questions you're about to ask + how to start.

Common questions answered. Then a very simple next step.

How is this different from Mailchimp or Buffer?

Those are channel-specific tools you operate manually. WayangAI is a unified marketing TEAM that operates itself, with one approval surface across all channels.

What happens if my AI team writes something my brand wouldn't say?

Every output is gated by your brand kit (voice samples, banned words, required disclaimers) + compliance rules (PDPA, JAKIM, KKM). Edge cases auto-flag for your approval before publish.

Can I still write things manually?

Yes. Every approve-first surface has a 🛠 Custom tab with the manual composer underneath. Power users keep their escape hatch.

I run multiple products — a SaaS, a book, and a consulting arm. Can WayangAI handle that?

Yes. The Multi-product portfolio hub lets you manage each product independently — its own pricing tiers, channel mix, monthly revenue tracking, and cross-sell map — all under one WayangAI account. Gated for businesses with 4+ distinct products.

We have a B2B sales team. Does this do anything for the pipeline, not just marketing?

Yes. The B2B sales pipeline surface is a Lead → Demo → Trial → Paid kanban with per-deal activity logs, a weighted forecast, and AI suggestions for deals that have gone quiet. Faiz also writes B2B cold-open copy and follow-up sequences tailored to each prospect.

Can I sign up today, or is this still a prototype?

You can register a real account right now — email + password, magic link, or Google. Onboarding is persisted to our database, so you can come back and pick up where you left off. The frontend tour at /demo/tour stays available if you want to explore without an account. Channel publishing (real WhatsApp / IG / TikTok), Stripe billing, and a few content surfaces are still landing — see LAUNCH_REVIEW.md §10 for the full backend roadmap.

Ready to see your AI team in action?

30-minute demo. We'll walk through your business and show what your team would produce in the first month. No commitment, no slide deck — just the live product.

Book a demo →

🔒 NDA-friendly · technical deep-dive available on request·📧 Reply within 1 business day · KL hours

🇲🇾Built for Malaysian SMEs

Your AI marketing team.
Set up once. They handle the rest.

[A]

The problem: a 12-person marketing team for a 12-person business.

The old model is broken. The new tools are half-baked. Here's where WayangAI sits.

❌

Without AI team

Hire 12 marketing staff. RM 30k+/month payroll. 6 months ramp-up. Brand voice drifts.

⚖️

Today's AI tools

Buffer / Hootsuite generate text. You still write prompts, schedule manually, approve case by case.

✅

WayangAI

Set brand kit once. AI plans your week overnight. You glance + approve in 5 min/day. 2 humans is the team.

[B]

The vision: 2 people + 5 AI agents.

Before

DesignerCopywriterStrategistMedia buyerCommunity managerVideo editorAnalystProducerAccount execTranslatorComplianceOps

12 people · RM 30k+/month

After

You+ 1 hire

Sara · Video producerYusra · Video editorAdam · Designer + writerMei · SchedulerFaiz · Strategist

2 humans · 5 AI agents · monthly SaaS

[C]

Your 5 AI agents.

Not generic chatbots. Named specialists with distinct responsibilities who hold each other accountable.

Sara· Video producer

Renders TikTok / Reels / WhatsApp Status from your brand kit. Hook + b-roll + captions in one pass.

Yusra· Video editor

Writes the shot list, takes your phone-shot clips, and assembles them into TikTok / Reels / Shorts. Adds captions, B-roll, music — you only shoot, she edits.

Adam· Designer + copywriter

Posters, IG carousels, landing-page heros, KKM-compliant labels — plus AI site editor for your web presence and B2B cold-open copy that gets replies.

Mei· Scheduler

Decides when each piece publishes. Reads your audience timezone + best-times + festival calendar.

Faiz· Strategist & analyst

Monday-morning report. Plans next week's promo bundle. Writes B2B sales outreach sequences. Knows when Hari Raya is.

[D]

How it works. 3 steps.

Getting started is simpler than hiring one person.

Set up your brand once

Tell WayangAI your colors, voice samples, channels, certs (JAKIM, KKM, HRDF). Adam and Sara read your brand kit before producing anything.

Your team works on autopilot

Faiz reads your analytics + competitors + festival calendar. Sara renders. Yusra edits your clips. Adam designs + writes. Mei schedules. Continuously.

You approve in 5 minutes a day

Open Today's queue. Glance at the next 24h. Click Approve (or Approve all). Done.

[E]

Set your brand once.

Voice samples

Paste 3–5 examples of your brand writing. Defines tone, formality, language.

Banned words + required phrases

What you never say. What every message must include (e.g. your cert number).

Active channels

WhatsApp, email, IG, TikTok, LinkedIn, Xiaohongshu — select what you publish on.

Certifications

JAKIM halal cert, KKM/NPRA notification, HRDF code, MyCert — stored and auto-linked in copy.

Colors + fonts

Primary / accent / neutral hex. Heading and body font. Every generated asset respects them.

AI connections

Optional: ElevenLabs for voice, Runway Gen-3 for video, ESRGAN for image upscale. Opt-in per feature.

[F]

Today's queue — the daily flow.

Approve / Approve all

One click ships a single item. One more click ships the entire day's queue. The agents handle the rest.

Edit before approving

Every card opens a full composer. Change a word, swap an image, adjust the caption — then approve.

Quick start checklist

On first login, a 5-step checklist guides you through brand kit → first channel → first post.

Autopilot ticker

A live ticker shows what the agents are generating right now. Transparency without micromanagement.

[G]

Content Studio — one brief, every channel.

IG carousels + captions

Adam designs slide layouts. Sara adds hooks. Mei schedules for peak reach.

TikTok / Reels scripts

Yusra writes the shot list. You shoot. She edits. 30–60 sec, subtitled.

WhatsApp broadcast bodies

STOP/BERHENTI gated. Segmented. Drip-ready. Template-approved.

Email newsletter intros

Matched to your brand voice. Sequences auto-advance based on open rate.

Google Business Profile updates

Offers, events, news posts — tied to your festival calendar.

Blog / SEO articles

4–8 per month. Faiz picks topics from search-trend data + competitor gaps.

[H]

Campaign Builder — festive + state-aware.

Hari Raya Aidilfitri

Pre-order campaigns auto-end 5 days before the 1st — so delivery clears before balik kampung.

Chinese New Year + Deepavali

Bilingual creative variants. Faiz knows which audience segment gets which language.

Merdeka + Malaysia Day

Scarcity bundles, limited-edition drops, patriotic brand moments. Ready 3 weeks ahead.

Teacher's Day / Mother's Day / more

Gift-focused campaigns, discount codes, countdown timers — auto-built from your product list.

State royal birthdays

Selangor (11 Dec), Sarawak Day (22 Jul), Pesta Kaamatan (30–31 May) — shown for your location.

Drop cadence campaigns

For thrift / streetwear / limited drops: scarcity copy, countdown, WA blast queue, waitlist drip.

[I]

People — one human, every channel.

Unified contact records

One Wendy, three subscriptions. Email + WhatsApp + IG DM merged by phone number or email.

Per-channel consent log

PDPA 2024 s.6 — every opt-in and opt-out timestamped and auditable. Required for enterprise.

Segments + tags

Auto-segment by purchase history, location, product interest, consent status, and engagement tier.

Cross-channel import

Import from Mailchimp, CSV, or sync from your existing WhatsApp contact list during onboarding.

[J]

Multi-product portfolio.

Per-product channel mix

Product A goes on LinkedIn. Product B goes on TikTok. Channels are independent.

Per-product pricing tiers

Track MRR, annual plans, and one-time revenue per product separately.

Cross-sell map

Faiz identifies which customer of Product A is most likely to buy Product B.

Portfolio-level analytics

Aggregate view: total MRR, channel mix, top-performing product this month.

Gated at 4+ products

Unlocks automatically. No separate plan required.

Per-product brand kit

Each product can have its own voice, colors, and compliance settings.

[K]

Events — microsites + tickets + chatbot + sponsors.

Per-event microsite

Adam builds the event page in minutes. Agenda, speakers, venue, registration — all editable.

Ticketing + registration

Free or paid tickets. QR code check-in. Waitlist management. Syncs to People CRM.

Per-event chatbot

Sara trains a chatbot on your event agenda. Attendees ask questions on WA or the site — it answers.

Sponsor pipeline

Track sponsor conversations Lead → Confirmed → Invoiced. Faiz drafts the sponsor deck copy.

Post-event sequences

Thank-you email, recording link, next-event early bird — all pre-built and auto-triggered.

Event analytics

Registration rate, ticket revenue, chatbot resolution rate, post-event email open rate.

[L]

Sites — AI edits, you approve, you deploy.

Phone-preview editor

See every block exactly how it looks on mobile. Drag, reorder, swap — no code.

AI chat editor (Adam)

Type "update the hero copy to mention our Raya promo" — Adam drafts it, you approve.

SEO editor

Meta title, description, OG image, structured data — Adam handles it, Faiz checks keyword fit.

Page analytics

Pageviews, scroll depth, top landing pages, conversion rate — all in the Sites dashboard.

Deploy history + rollback

Every published version saved. Roll back to yesterday's site in one click if something breaks.

Multi-site hub

Manage your main site, event microsites, and landing pages from one panel.

[M]

B2B sales pipeline.

Lead → Demo → Trial → Paid kanban

Drag deals across stages. Per-deal activity log. One view of the entire pipeline.

Weighted revenue forecast

Probability × deal size. Real-time forecast so you know what this month closes at.

AI suggestions for stuck deals

Faiz notices a deal hasn't moved in 14 days and suggests a personalised follow-up message.

B2B outreach sequences

Faiz writes cold-open copy, follow-ups, proposal summaries — tailored to each prospect's company.

[N]

WhatsApp — broadcasts + drips + consent.

Broadcast composer

Segment your audience, write (or let Adam draft) the message, preview on mobile, approve.

STOP / BERHENTI gate (PDPA 2024)

The Send button is disabled until the opt-out keyword appears in the message body. Not optional.

Drip sequences

Post-purchase follow-up, win-back, event reminders — automated flows that run without your input.

Template approval queue

360dialog templates require WhatsApp approval. We manage the submission and approval loop.

Per-contact consent ledger

Every contact card shows their opt-in source, date, channel, and opt-out history. Auditable.

Delivery + read-rate analytics

Delivered, read, replied, opted-out — per campaign, per segment, per message.

[O]

Email — Mailchimp-style sequences.

Newsletter composer

Draft ready when you open it. Built from your content brief + brand voice. Edit once, approve, send.

Automated sequences

Welcome series, post-purchase, abandoned cart, win-back — all pre-built for your business type.

Audience segments

Filter by purchase history, engagement tier, location, or consent status. Send to the right subset.

Sent campaign archive

Full history of every campaign: open rate, click rate, unsubscribes, revenue attributed.

[P]

CTWA — Meta ads that DM you.

Ad composer + creative variants

Adam builds 3–5 creative variants per campaign. Mei picks the best one to go live first.

Direct-to-WhatsApp flow

Ad tap → WA opens → Sara greets the lead automatically with a qualifying question sequence.

Full-funnel tracking

Ad spend → clicks → WA conversations → leads → sales. One dashboard, no spreadsheet bridging.

Retargeting audiences

Automatically build retargeting audiences from customers who clicked but didn't convert.

[Q]

Cross-channel inbox.

Unified conversation list

WA, IG DM, FB Messenger, web chat — all in one inbox, sorted by last activity.

Sara auto-responds

FAQ replies, product info, pricing questions, order status — resolved without you opening the app.

Faiz escalates to you

High-value leads, complaints, or complex queries get flagged with a suggested reply already drafted.

Full conversation history

Every message, across every channel, in chronological order. No context lost between platforms.

[R]

Yusra writes the script. You shoot. She edits.

Brief

Tell Yusra the product, the angle, the CTA. She writes a shot list and script in under 2 minutes.

Capture

Record your clips on your phone. Yusra's shot list tells you exactly what to film and for how long.

Assembly

Upload your clips. Yusra cuts them, adds captions, B-roll inserts, music, and intro/outro.

Output

Four formats ready: TikTok (9:16) · Reels (9:16) · Shorts (9:16) · Square (1:1 for IG feed).

Sara also produces fully AI-rendered short-form video from your brand kit alone — no filming required. Two video modes, one team.

[S]

Competitor watch.

Weekly digest from Mei

Auto-pulled competitor post data: top-performing content, posting frequency, engagement rate.

Posting cadence comparison

See how often they post per channel vs. how often you do. Spot the gap.

Analytics — and a weekly report you'll actually read.

Funnel analytics

Impressions → clicks → leads → sales. Per channel, per campaign, per product.

Heatmap + scroll depth

Which sections of your landing page people read vs. skip. Sites platform integrated.

Compliance, before we publish anything.

PDPA 2024 — opt-out enforcement

Every WhatsApp broadcast must contain STOP / BERHENTI. The Send button stays disabled until the keyword is present. Consent ledger tracks every contact's opt-in history.

JAKIM halal — cert gating (MS1500:2019)

Any content claiming halal status requires a cert number on file (format: MY-23-09-00045-12203). No cert, no claim published.

KKM / NPRA — cosmetic notification

Skincare and personal-care copy is screened against the NPRA restricted-ingredient list. Notification format: NOT YYMMDDXXXXK (13 chars, trailing K).

Companies Act 2016 — not a cosec

The SSM registration flow carries a non-removable disclaimer: WayangAI is not a registered company secretary under Companies Act 2016 s.241.

MDTCA — ad substantiation

All Meta / Google ads include source attribution before publish. Claims like 'clinically proven' require a linked citation.

PDPA s.129 — cross-border disclosure

Every external vendor call (ElevenLabs, Runway, Anthropic) is logged in the audit trail. Disclosed in Privacy Policy and Data Processing Agreement.

[V]

Your data stays in Malaysia.

No marketing AI tool built for Western SMBs understands what shipping a WhatsApp blast at the wrong time costs you under PDPA s.129. WayangAI does.

PDPA opt-out enforced

Every WhatsApp template must contain STOP / BERHENTI. Auto-rejected otherwise.

Halal claim guard (JAKIM)

Cosmetic/F&B copy referencing halal status must have a cert number on file.

KKM cosmetic notification

Skincare/personal-care claims auto-flag against NPRA-restricted ingredient list.

MDTCA paid-ad substantiation

All Meta / Google ads carry source attribution before publish.

Cross-border disclosure

PDPA s.129 audit log: every external vendor call (ElevenLabs, etc.) recorded.

🏢 Appliance deployment: 100% on-premises. No customer data ever crosses your firewall.

[W]

AI providers — local first, cloud only if you want.

Default — local, on-device

✓Ollama — local language model inference
✓llama.cpp — offline GGUF models
✓Whisper — local audio transcription
✓Coqui TTS — local text-to-speech

Optional upgrades — opt-in per feature

+ElevenLabs — studio-quality voice synthesis
+Runway Gen-3 — AI video generation (Sara)
+Anthropic Claude — translation + long-form copy
+ESRGAN — AI image upscaling for print-ready assets

[X]

Two ways to deploy.

Pick what fits your data-residency requirements.

Recommended for most

WayangAI Cloud

Monthly SaaS. Multi-tenant on our shared GPU cluster in Klang Valley.

✓Quickest start — live in days
✓Best for solo SMEs and Sdn Bhd up to ~50 staff
✓No hardware. No IT. Just open the dashboard

Data-resident · for regulated workloads

On-Prem Appliance

One-time hardware (RTX 5090 box, 64 GB RAM, 4 TB NVMe) + bundled SaaS.

✓Inference runs on YOUR premises. Customer data never leaves the building
✓Best for: regulated industries (healthcare, legal, hospitality chains)
✓Deploy: 4–6 weeks

[Y]

Proof + roadmap.

Five personas you can demo right now. The MDEC grant that offsets your onboarding. Two moats no competitor has. The risks we name before you ask. And where we ship next.

Y.2 — Reclaim up to 50% under MDEC SME Digital Grant

Eligible Sdn Bhd up to 200 staff. We're an MDEC-certified vendor (in progress). We handle the application paperwork.

✓50% reimbursement up to RM 5,000 of onboarding / setup costs
✓Disbursed ~4–8 weeks post-onboarding
✓Applies to SaaS + Appliance deployments
✓We handle the application paperwork
✓Bonus: HRDF SBL-Khas claimable for staff training included in onboarding

Line itemAmount

Setup + onboardingRM 10,000

MDEC reimbursement (max)−RM 5,000

Net cost to youRM 5,000

First-month SaaSRM 499

Total month 1 out-of-pocketRM 5,499

Indicative. MDEC eligibility and reimbursement amounts subject to MDEC approval and budget availability.

Y.3 — Two things no marketing AI competitor has

Not features. Structural advantages.

“Approve all”

Generated a week of content. One click ships the batch. Buffer, Hootsuite, Jasper, Apaya all require per-item approval. We don't.

“Why now” rationale per card

Every AI suggestion explains its reasoning. “Raya is 33 days away — pre-order posts perform 3× better now.” Linear does this for project mgmt. We do it for marketing. No one else does.

Y.4 — What could go wrong, and how we handle it

We name our unknowns before you ask.

HIGHModel drift / brand-voice slip

Mitigation: Brand kit + voice samples + banned-words gate runs on every output. Wei Lin's "tranexamic acid" gets auto-flagged before any human sees it.

MEDCompliance gap (new regulator action)

Mitigation: We monitor MCMC / PDPA / KKM / MDTCA updates monthly. Rule changes ship to the gate within 14 days. Audit log shows when each rule went live.

MEDChannel API downtime (Meta / TikTok / WhatsApp)

Mitigation: Multi-region fallback for Cloud. Local queue on Appliance. No content loss. Auto-retry with backoff. Status page public.

HIGHClient churn from off-brand output in month 1

Mitigation: 90-day satisfaction guarantee. If your first month's content doesn't land, full refund of onboarding.

LOWVendor lock-in concern

Mitigation: Appliance customers own the hardware AND their own data. Migration export available. Brand kit + content history portable.

Y.5 — What's shipping next

We ship every fortnight. Here's the public roadmap.

NOW

·WhatsApp + Email + IG + TikTok + LinkedIn channels
·5 named AI agents (Sara · Yusra · Adam · Mei · Faiz)
·Approve-first across all surfaces
·Multi-channel CRM (People)
·Autopilot continuous content generation
·PDPA / JAKIM / KKM compliance gates
·Events platform (registration + ticketing + follow-up)
·Sites platform + AI page editor
·Hybrid video studio (Sara produces · Yusra edits your clips)
·Multi-product portfolio hub
·B2B sales pipeline kanban
·5th persona: George Lee (Favekad · multi-product SaaS founder)
·⌘K command palette

Q3 2026

·Multi-tenant SaaS billing (Stripe MY + Curlec)
·Tamil + Cantonese language support
·A/B testing on WhatsApp broadcasts
·Real Mailchimp / Customer.io / Beehiiv connectors
·Microsoft Teams + Google Chat support

Q4 2026

·Real-time AI publishing (live channel push — not just approval queue)
·Voice cloning per tenant (with legal review)
·Multi-tenant operator console (for agencies running 5+ clients)
·API for external triggers (Zapier, n8n, webhooks)
·HRDF / MDEC grant application automation

2027

·Multi-brand portfolio billing (one invoice, N brands)
·White-label / reseller console (other MY agencies license WayangAI)
·Marketplace for industry-specific brand kits
·Dedicated 5090 appliance with HA failover

[Z]

The questions you're about to ask + how to start.

Common questions answered. Then a very simple next step.

How is this different from Mailchimp or Buffer?

Those are channel-specific tools you operate manually. WayangAI is a unified marketing TEAM that operates itself, with one approval surface across all channels.

What happens if my AI team writes something my brand wouldn't say?

Every output is gated by your brand kit (voice samples, banned words, required disclaimers) + compliance rules (PDPA, JAKIM, KKM). Edge cases auto-flag for your approval before publish.

Can I still write things manually?

Yes. Every approve-first surface has a 🛠 Custom tab with the manual composer underneath. Power users keep their escape hatch.

I run multiple products — a SaaS, a book, and a consulting arm. Can WayangAI handle that?

We have a B2B sales team. Does this do anything for the pipeline, not just marketing?

Can I sign up today, or is this still a prototype?

Ready to see your AI team in action?

30-minute demo. We'll walk through your business and show what your team would produce in the first month. No commitment, no slide deck — just the live product.

Book a demo →

🔒 NDA-friendly · technical deep-dive available on request·📧 Reply within 1 business day · KL hours

Your AI marketing team. Set up once. They handle the rest.

The problem: a 12-person marketing team for a 12-person business.

Without AI team

Today's AI tools

WayangAI

The vision: 2 people + 5 AI agents.

Your 5 AI agents.

How it works. 3 steps.

Set up your brand once

Your team works on autopilot

You approve in 5 minutes a day

Set your brand once.

Today's queue — the daily flow.

Content Studio — one brief, every channel.

Campaign Builder — festive + state-aware.

People — one human, every channel.

Multi-product portfolio.

Events — microsites + tickets + chatbot + sponsors.

Sites — AI edits, you approve, you deploy.

B2B sales pipeline.

WhatsApp — broadcasts + drips + consent.

Email — Mailchimp-style sequences.

CTWA — Meta ads that DM you.

Cross-channel inbox.

Yusra writes the script. You shoot. She edits.

Competitor watch.

Analytics — and a weekly report you'll actually read.

Compliance, before we publish anything.

Your data stays in Malaysia.

PDPA opt-out enforced

Halal claim guard (JAKIM)

KKM cosmetic notification

MDTCA paid-ad substantiation

Cross-border disclosure

AI providers — local first, cloud only if you want.

Two ways to deploy.

WayangAI Cloud

On-Prem Appliance

Proof + roadmap.

Y.2 — Reclaim up to 50% under MDEC SME Digital Grant

Y.3 — Two things no marketing AI competitor has

“Approve all”

“Why now” rationale per card

Y.4 — What could go wrong, and how we handle it

Y.5 — What's shipping next

The questions you're about to ask + how to start.

Ready to see your AI team in action?

Your AI marketing team. Set up once. They handle the rest.

The problem: a 12-person marketing team for a 12-person business.

Without AI team

Today's AI tools

WayangAI

The vision: 2 people + 5 AI agents.

Your 5 AI agents.

How it works. 3 steps.

Set up your brand once

Your team works on autopilot

You approve in 5 minutes a day

Set your brand once.

Today's queue — the daily flow.

Content Studio — one brief, every channel.

Campaign Builder — festive + state-aware.

People — one human, every channel.

Multi-product portfolio.

Events — microsites + tickets + chatbot + sponsors.

Sites — AI edits, you approve, you deploy.

B2B sales pipeline.

WhatsApp — broadcasts + drips + consent.

Email — Mailchimp-style sequences.

CTWA — Meta ads that DM you.

Cross-channel inbox.

Yusra writes the script. You shoot. She edits.

Competitor watch.

Analytics — and a weekly report you'll actually read.

Compliance, before we publish anything.

Your data stays in Malaysia.

PDPA opt-out enforced

Halal claim guard (JAKIM)

KKM cosmetic notification

MDTCA paid-ad substantiation

Your AI marketing team.
Set up once. They handle the rest.

Your AI marketing team.
Set up once. They handle the rest.